We’re a big fan of learning to work with tools while young, and so is Irwin. Normally when we get press releases about tool companies and cars, they tell us about this motocross rider or that well-known race team that they are now sponsoring. In truth it has nothing to do with tools and everything to do with branding. Branding doesn’t build anything other than bottom lines — but Skills USA is a different story.
In partnership with Irwin, Skills USA puts hundreds of thousands of kids looking to go into technical lines of work together with hands-on training with the tools of their future craft. It also teaches young people ethics in the work place — how to work hard and how to solve problems while doing so.
Of course it’d be easy to take pot shots with comments about how American jobs won’t be there for them when they’re ready to join the workforce, or talk about the state of the economy and how we should all “Buy American” and stop sending jobs to China, and so on. In the end, that kind of hot air really doesn’t mean much to these kids who need to learn how to work with tools and start a career. They need guidance, not cynicism.
What we find impressive is that these folks are out there actually instilling the next generation of workers with solid trade skills and a sense of ethics and responsibility. That’s worth several truckloads of habitual whining from naysayers in our book.