Admittedly, we’ve always kind of enjoyed the low-rent look of Harbor Freight’s website. To me, it always felt appropriate, matching the store’s awesome cheap-ass tool vibe. But alas, everything changes with time. They’ve now joined the modern web world with an entirely new look.
One big positive, though: It’s now much easier to find things. A list down the left-hand side of the page now allows quick access to various tool categories. And now each product includes a much larger, much more high-res image on which you can zoom and pan to see detail. Maybe it’s just me, but the site seems a little faster, too.
Anyway, enjoy. I wonder if they’re going to spruce up the stores, too. Of course, I hope they don’t. While I enjoy the new site, I love the feeling of strolling through the store on a Sunday morning with tool buddies — something that requires neither carpet nor “helpful” salespeople.
The New Site [Harbor Freight]