BuildingOnline.com reported this week that DeWalt and Empire announced “that they will end their partnership on the private label line of professional box levels that Empire Level licensed, designed and manufactured in 2010 under the DeWalt brand.” Considering DeWalt’s new Stanley Black & Decker heritage, this shouldn’t come as a surprise.
What may be surprising, however, is what else comes from this still-shaking-out merger. Back when it first happened, we received a lot of reader mail. You were concerned about discontinuation of popular product lines, and you hoped for new, greater ones. We posted some of our best guesses — including new combos of power and hand tools crossing traditionally-separated brands and price categories — and we’re still convinced we’re on the right track. Of course, we’ll know even more when we see available products.
DeWalt/Empire Agree To End Private Label Partnership [BuildingOnline]
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